The Wisconsin Investor
Each week, we bring you interviews with some of Wisconsin's top real estate investors who share their tips, tricks, and strategies that you can implement right away. This show is dedicated to helping Wisconsin real estate investors elevate their game. Along with interviews, I'll also dive into hot topics in solo episodes and feature experts from various real estate sectors across Wisconsin.
The Wisconsin Investor
Unleashing Potential: Overcoming Fear In Real Estate with Brad Bordini
Ever wondered how to redefine success and navigate fear to reach your goals? Our latest episode of the Wisconsin Investor Podcast features Brad Bordini, a multifaceted expert in psychology and life coaching, who helps us unravel these complex themes. With 2025 on the horizon, Brad shares his unique approach to resetting mindsets and achieving goals, drawing from his diverse experiences in clinical social work, music, and even sports team ownership. Real estate investors, both veterans and newcomers, will find Brad's insights particularly enlightening as we tackle the significance of overcoming limiting beliefs and the pivotal role of self-reflection.
Brad and I dive into the often-unspoken realities of fear that emerge during career changes. We explore the brain's limbic responses and how societal expectations can amplify these fears. By recognizing these natural reactions, we can approach transitions with a sense of assurance rather than anxiety. Brad emphasizes that understanding the difference between genuine skill and mere luck in our successes can redefine how we perceive failure. As we approach new beginnings, the psychological "fresh start effect" offers a unique opportunity to set new, meaningful goals without being tethered to past experiences or outcomes.
The conversation also touches upon the broader aspects of balancing professional ambition with personal well-being. Brad shares actionable strategies for maintaining equilibrium in high-pressure environments, stressing the value of mindfulness and self-care in a tech-driven world. From meditation practices to setting realistic plans and goals, this episode is a treasure trove of wisdom for anyone seeking a more fulfilling and balanced life. Whether you're charting a new course in real estate or simply looking to enhance your personal development, tune in to gain a fresh perspective on what it truly means to succeed.
To connect with Brad and inquire about coaching with him (a 6X roi), head to https://simplykerrysclearing.com/brad/ and book a call!
Hey everybody, welcome back to another episode of the Wisconsin Investor Podcast, and today I am super excited because I have a gentleman who has been helping me quite a bit over the last few months with mindset unscrewing myself I would say a little bit and a lot of other great conversations, a lot of great going deep into my soul type of stuff. Mr Brad Bordini. How are you, brad?
Speaker 2:I'm doing well, sir. How are you?
Speaker 1:I'm doing fantastic, man. Well, I'm excited to have you on here. I think one of the big things, one of the big reasons I want to have you on the podcast today, is we're getting close to the new year. It's a great time for everybody to kind of reset, especially here in Wisconsin. Everybody deer hunting's coming, everybody slows down this time of year and they start to really reflect on what do they want 2025 to look like, and so, with all of the mind magic that you have, I thought you would be a perfect person to get on here before the new year starts to really help people start to lay a foundation for resetting for 2025 or whatever that looks like for them in the future. So, brad, tell us, I guess, first let's start out. Give the audience a little bit of your history and your background and we'll start there, so they know who you are and where this information is going to be coming from today.
Speaker 2:Sure, Sure Well. Usually, when people first of all thank you for having me, I appreciate it very much.
Speaker 2:So I'm going to tell you this very strange parallel. I just did a new segment actually on what you were just talking about. Literally about an hour and a half ago I was just on the news talking about this. But anyway, so my background usually when I kind of get my resume, I go through my education first. So I have a human development degree, a psych degree, an English degree, Human development degree, a psych degree, an English degree. I have an education background. I taught from grade school all the way to college courses. At one point I was on my way to being a teacher at one point and then that whole path shifted. I've got a master's degree in clinical social work certification, marriage and family therapy, licensure and clinical interventions, and I have a background in neuromeditative training, background in nutritional certifications. I don't know, I just-.
Speaker 1:So you know a few things. You know a few things, yeah, a couple things, a few things, yeah, yeah, so yeah.
Speaker 2:I worked. I had a psych practice. I worked as a hospital doing inpatient care, psychotherapy in the inpatient setting for close to 10 years and then I switched to a pretty intensive outpatient practice. That, yeah, pushed me to the limits, literally physically, mentally, and maybe we'll talk about that, we'll see. But yeah, so that's kind of the background.
Speaker 2:My wife and I she started a life coaching business, I want to say about 11, 12 years ago about, and so I started kind of dabbling in that with her and she was creating this beautiful content and she just was reading books left and right and she was just on this thirst for knowledge and how to take care of herself more, and that was deeply rooted in her father, who was a general vascular surgeon, being diagnosed with pancreatic cancer and her life being on one trajectory and changing that, and so anyway, she started that business and then I started doing both I was working in the psych field and then doing some life coaching as well and the people that my former employers seemed to feel that that was, you know, no compete issues, you know, and they kind of let it go. And so then, you know, kind of expanded into that even more so, and so we developed coursework for everything from executive coaching, you know we work with, with corporations, from ceos, and then direct application to all their employees, and then, you know, doing talks, doing individual work, um, all the way to. You know, we have, we've, we have, I don't even know, 500, a thousand, uh, we had a library of content, you know, with videos and and know things of that nature. So, yeah, so, so we've got a whole lot going on juggling that.
Speaker 2:Plus, I'm a professional musician, um, so I do that and, and you know, perform all over, you know the state, and then, uh, um, and then we also own a green big glory which is, uh, uh, we have the men's and women's, uh, semi-premier I'm sorry, semi-professional premier soccer teams.
Speaker 1:So yeah, so you guys don't have much going on. I mean you have a lot of downtime. It sounds like a lot of time to sit and think and reflect.
Speaker 2:Pretty lazy, yeah, underachievers, you know.
Speaker 1:Yeah, yeah, yeah, for sure. Can you guys see why I wanted to have Brad on now? There's a ton of information. This I told him we would all day.
Speaker 2:Maybe multi-segments in the future. Right, there you go, that's right.
Speaker 1:We'll get you back on here for another one after this, depending on the feedback we get here today. That's awesome. I love knowing that background. I think it's important for our audience to know where the information is coming from, so it's not just some guy that I talk to every week. I think it's important to know your background and all that stuff. That being said, let's transition now.
Speaker 1:So our audience is either real estate investors currently, or they're people who are wanting to potentially get into real estate investing for whatever reason. Right, I know you mentioned a couple of times where paths changed and those sorts of things, and I have a story similar to that. But talk to us a little bit. One of the biggest things I get when I'm asking people about getting into real estate investing, there's a lot of maybe fear or limiting beliefs and that sort of stuff. How, if I brought you a client right and I said, hey, this person is wanting to get into real estate, but they can't, they just can't get started, they can't pull the trigger? What are some of the things that you're going to talk about or that you're going to try to uncover, or maybe that you know, maybe we could kind of hypothetically put some things into the ether here of what may be holding them back.
Speaker 2:Yeah, no, I completely understand what you're saying. So, and just for further background, I do work with actually with multiple real estate companies and I have in the past as well. We've worked with, we've got a widespread of clientele and but just so you know, it's direct application there, but it's in other fields as well and when you think about it, what we typically do is we compartmentalize things, we put it into this is the profession or this is what I'm going to do, this is the goal and really, when you think about it, it's more so just applicable to anything in your life. If you're making a transition, and a lot of what happens is is so, your limbic system will start firing. That's your, your fight, flight, freeze. You know that's your sympathetic nervous system takes information and and it processes it and then it goes into. So I'm a nerd out for a second. Okay, then it goes. It goes into into, uh, your amygdala you have by, by, hemispherical, so both sides you have this amygdala or amygdalae floral, and it's like the bodyguards right in the brain and it goes what is this? This is new? Is it new, is it not? And it goes into the hypothalamus, which is your file cabinet, which says let's look at all of our memory, all of our data, because we hold onto that Right.
Speaker 2:And so what happens when you're looking at a career change, especially if you don't, if you're not around it, say, you grew up in it and you're in and you know your parents were doing that. And then you decided, oh, I'm going to go to college for this. And you go, I think I'll go back to the family business. You would have more familiarity, you'd have more in that file. You see what I'm saying.
Speaker 2:So when it's completely new, like a new, new transition, there's a lot of fear. That happens. And so the alarm system gets triggered, goes. What does it look like? I don't know. It looks like that time when we decided to change schools. It looks like that time when we decided to break up with someone, you know, and it gets kind of funky. The brain plays tricks on us and it says danger. And you got to remember that the neurological, predominant neurological functioning is to stay alive. That's a survival instinct. Neurological functioning is to stay alive. That's a survival instinct. And so the natural tendency is to avoid things that are new, that are scary, and some people are wired differently. They're like I'll jump out of a plane. You know that sounds great you know yeah yeah, crouch rocket sounds perfect.
Speaker 2:Um, that gets into dopamine, seeking a different chemical in the brain. I can talk about that another time. But, um, but when you're looking at this transition, it's normal to have fear. That's the first thing I always tell people. I'm like it's normal. It's a normal thing to experience. Because what you're looking at is is I don't know if I'm going to succeed. I don't know this pathway, I don't know the ins and outs of everything, I don't know the, the language necessarily. I don't know how to. How do I even start? Where do I begin? That kind of thing. And that can be overwhelming.
Speaker 2:And there's a perception that we hold that we can't fail, especially in Western society and I've studied other other demographics around the world and throughout time. And when you actually break that down from a sociological and anthropological perspective, that's not a consistency. You know it's very. It's much more predominant in Western society, but it is a human characteristic nonetheless. So when we think about it, our goal is first and foremost to stay alive, but then there's some recognition that, well, this isn't going to kill me necessarily.
Speaker 2:So the second tier we start getting into is a fear-based reaction, that fear being I perceive I'm going to fail and I don't want to fail. And that's tied to our childhood experiences, oftentimes because we're conditioned from a very young age to seek approval. We need approval from our parents, we need approval from our teachers, and it comes in various formats pat on the head, it can be, you know, the gold star on the top of the paper, a ribbon, and that's interesting because sometimes we get into these participation award situations. But for psych, for research, that's garbage. We don't want you doing that. So if you're running a business, don't be handing out participation awards.
Speaker 1:It's terrible, I agree.
Speaker 2:It's a motivation killer, actually killer, actually. So, um, but inherently, that that's kind of what we're talking about is is this transition to something new, and new is equated to scary oftentimes, and some people are really excited, um, and so you want to play the people that are really excited. Those are the ones you want to kind of fast track, but just make sure that they're not like jumping the gun does that make sense.
Speaker 2:You know like oh, I'm gonna do it, I'm gonna be a rock star. I'm to have millions of dollars coming in and they're like oh, okay, cool, what's your plan? You know, hit the brakes there bump the brakes. But but hopefully that gives you a little, you know. You know maybe I'm going too in depth with the answer, but but hopefully. Yeah, it's normal from a. Well, I think that's helpful for somebody who's listening to this.
Speaker 1:That's that person, literally the person I'm talking about, listening to this right now. Hopefully they're hearing that and going, oh, like, hopefully that gives them some sense of relief and comfort to know I'm not weird, I'm not, I'm not, I'm not doomed for failure just because I have this fear. This is actually a normal response.
Speaker 2:Cool and you? But you bring up the idea of failure and one of the things I think I've said this to you before you know it's varying degrees of success. It's never failure. You learn something through each experience, even if it doesn't work out from your ideological perspective what your ideal is, if it doesn't work out the way that you want, you learn something so it's how people are defining it, correct, okay, correct and when we think about it, that's, that's really what everything is.
Speaker 2:I mean to go a go a little again, a little cerebral, but like existentialism, the idea of a philosophical existentialism basically says nothing matters, like it doesn't matter, like we're just here, we live, we die. You know, it's like squirrels aren't walking around, going like geez. I wonder what my portfolio, if it's diversified enough, and should I invest? In that you know they don't care, you know it's like they're just eating and sleeping and fornicating I don't know yeah yeah, yeah, yeah.
Speaker 2:So, but we complicate it right and that gets into identity and stuff. So again, no, you're not failing. You have to be mindful to what the experience provided you, and sometimes it's not even when you succeed. You, the experience provided you and sometimes it's not even when you succeed. You're also paying attention to that. What was the process? Did that happen by chance? Because sometimes people they'll be like yeah, I sold this, you know million dollar house. Yeah, because it was a beautiful house and it's under price. You didn't do anything, you know like you. Just you got lucky.
Speaker 1:You know, that's how it is.
Speaker 2:Like, or the market was right and the person just needed to unload it, whatever, you know. So so you, you have to really recognize. Is it a false positive Meaning like, yeah, I did a great job? Well, not really, it didn't. You know, did I need to tend to the buyer better? Do you know? Did I need to present this, you know, as my social media off in some capacity or my advertising off in some way? Am I making it more about me instead of the product and the success that we're going through? Do you see, because people are egocentric, they think they're the center and I got to be the face, and that goes into like nineties and you know, 2000, kind of in 2010, marketing. You know, it's like you got to be the brand. You know that sort of crazy. And there's, like, you know, monkey videos like people throwing poo, and you know, and you're like what you know and you think it's funny. You're like people are like what the hell is this?
Speaker 1:Like what do you do?
Speaker 2:You know so you got to remember that too. Like what am I? What am I presenting? You know, and don't make it about your.
Speaker 1:I think we're all aware of that. I think just changed all their marketing. I'm wondering if that's some feedback from uh, they were just doing goofy, weird videos and like and I like, well, yeah, do I really want this person representing me in court? Hmm, I don't know. I don't know if they were successful with it or not, but you said monkeys throwing poo.
Speaker 2:I was like thinking of that guy brings you to the forefront and you know it's like even a jingle. You know a catchy jingle, even if it's like annoying and sounds like something from like the 70s. You know it's. It still could stuck in your head. You know I'm not going to do that on your podcast. You know, give you an example, but yeah, but you know what?
Speaker 2:I mean, you know for sure, yeah, but uh, but but no, I, I think that the key to it is is understanding again, really being that normalizing, like you said. Normalize it for people to understand your fears are normal, that's okay, but they can't, you can't let that control the complete trajectory of everything. And and that's a you know and, and you have to sometimes you're redefining yourself, you're setting new goals and, as you said at the onset of our discussion, um, you see, there's a, there's a thing called the fresh start effect. Okay, and so so what that is is it? And that's what we're talking about in the news and the news program this morning, the morning show, um, my wife and I carry, um. It's the idea that when, when a new time comes in or we set something new, we're crossing to something new, there's this psychological effect of of hope and optimism. Okay, right, and we go, yeah, it's going to work out, it's going to be great. I'm super excited about this. I made the decision. I'm going to do this. I'm going to join the gym, I'm going to lose the weight, I'm going to become a realtor. I'm going to, you know, and you're like I'm leaving my job. That's awesome. What's the support. What's the infrastructure that you're building?
Speaker 2:Right, but the fresh start effect is rooted in psychological occurrence, that we start something new. Think about it. It's like you get a fresh haircut, you know, or something like that. Now me, I didn't let my hair go, but, you know, but, but. But when I used to I use that example on purpose I remember I would go get a haircut 'm like all right, cleaned up, I'm fresh, this is new, like we're starting new. Um, you know, if you look at the statistics about new year's resolutions, depending on the research that you read, but the lowest I think I've seen is 60 failure rate, you know, in other words and I said, I know what I said before about failure but in other words, you didn't achieve the goals that you set forth. You're learning things along the way, but, but so the point is is you, is you have to, you have to understand what is that infrastructure that we build underneath these things when we make the fresh start, you know, and including a career.
Speaker 1:Yeah. So going back to a couple of things, just to recap, it sounds like awareness is is a big thing, right? So being aware of, hey, I have this fear, just being aware that it's, it's okay, it's a fear, but it doesn't have to define what you're doing. Same thing on the other side, it sounds like awareness is important as well. If you have success as we're going to define it from a business sense or however we're defining that success, what that looks like, what were the actual things that led to said success? And learn from that and grow off of that is what I heard.
Speaker 2:Yes, correct, and I think, to take the ladder a step further, is is saying that we also have to recognize, we have to evolve, you know. In other words, if at one point you know it's kind of like not many people use AOL dial up anymore, you know what I mean. Like, in other words, things change, you know we have, we have to evolve in the system and so educating yourself and and I remember I remember doing peer review with a bunch of clinicians and there was someone that was on the the you know the eve of her retirement, if you will, you know, like right around that time, and I remember pitching a case to me and I was, I was probably 30 years, 30 years younger than her, you know, and I figured the case out and without meeting the person, you know, her patient, I figured out probably in about five minutes and her reaction was well, you and all your research, you know, and I'm like, well, first of all, you need to be doing research.
Speaker 1:Yeah, that's kind of important. Yeah, yeah, you need to continue.
Speaker 2:Yeah, stay on it. But. But second, you know it was kind of this idea of ego state and so the key to it is understanding. You got to keep your ego in check and be humble a little bit and always recognize. My father said you never stop learning unless you choose, unless you choose to.
Speaker 1:There's a lot of sayings out there you stop learning, you die or whatever it is. Those type of things. That's why everybody should listen to the Wisconsin Investor Podcast every single week. Right I? Those type of things. That's why everybody should listen to the Wisconsin Investor Podcast every single week.
Speaker 2:right, I concur, I agree 100%.
Speaker 1:Speaking of egocentric right.
Speaker 2:No, it's perfect. It's perfect Well, but at the same time, we have to utilize. Utilize, don't recreate the wheel, you know. Utilize what's out there already or the pathways that help. And that's one of the things that I giving back. It's like kind of about sitting here talking here. Yeah, you're not paying me Wink, wink, I'm kidding, so you know. But, but you know, the point is is it's sharing that knowledge, you know, and and when you have that we can give back and we can grow things and and. But. But I understand there's also competitive market and you know, I appreciate that as well. You got to put food on the table, you know. But but yeah, go ahead.
Speaker 1:Let's talk about. Let's go back to the fear-based person. Okay, so we I think we kind of hit, I want to hit. It sounds like there's some steps here we can do to get this person into motion. So we recognize hey, I have fear, it's okay, it's normal. What's the next thing that person can do to get them into action or into momentum so that they can achieve this, this fresh start that they've made in their mind, that that's going to happen?
Speaker 2:Well, this is a lot of what we do, you know, and and and the key to it is is looking from a multi-systemic perspective. And most people think I'm just going to grind through, and the reality is is what they tend to do is sacrifice themselves and their self-care. We're also in a societal disposition at times where we've gone a little extreme with that, where we're like I'm not working at all. You know, I'm not doing that because I'm just going to experience life. You know, I'm just going to be me in the moment, and don't get me wrong, it's just about balance, you know. In other words, you know you have to work hard too. You know it's like I talked to a friend of mine who's in HR. You know he's in hiring and what he said is is you know, there are a lot of young people that you know the job starts at eight in the morning and it ends at five in the afternoon or six in the afternoon, and they come into the job interview saying it's not going to work for me. I like having my coffee in the morning, so I'd like to start at 10. And you're like that's not the job. What are you talking about? And so the key is understanding the balance between you got to put the hard work in, but you got to understand from a multi-systemic perspective. You got to put the hard work in, but you got to understand from a multisystemic perspective.
Speaker 2:What is it that I need to unload? What is what I always tell people? It's like you have an imaginary trunk, you know, shackled to your ankles, and inside that we carry the weight of our past pains. We carry the weight of our perceived failures, of our deficiencies, and until you sit in a room with that and really look in the trunk and figure out it's time for this to go, this can't be in here, I can't carry this weight anymore. You see, until you do that, your motivation is directly related. Your motivation and your outcome trajectory is directly related to the weight that you're carrying.
Speaker 2:And people try to compartmentalize it and say, well, that's my personal life, that's my professional. I go. There's no such thing, it's life, it's just life and it permeates every which way. And so you're looking at your past is one thing that you're looking at and how that impacts your present, in other words, your conditioning. And that's what we do. Like I said, kerry and I, we know, we go in, we assess those things. We look at. You know where's where's the pain you know where's, where's that coming from?
Speaker 2:and some people go, oh great, now we're in therapy and it's not therapy. Yeah, it's not therapy. We're looking at what is it? What's the belief, the construct in your brain that we need to restructure to get you to, to stay on this, on this trajectory, regarding your profession, you know so we're doing professional development and simultaneously, your personal life will benefit from it. If you look at the research of life coaching, I'm not well, I suppose I'm inherently, I'm self-promoting. That it's not my intention. But if you look at life coaching, the investment, there's an expansion of utilization of life coaches some good, some bad, just to be very frank with you. And but you know the higher end, performance based, you know executive coaching and things of that nature it's a six fold return of investment. Is what the research is showing. And so you go. Why? Because we're digging into those things we're looking at.
Speaker 2:What is it that you're carrying? What belief structure, what functional structure are you doing Like if you're staying up late at night? You know, and you're carrying what belief structure, what functional structure are you doing Like if you're staying up late at night? You know, and you're not getting adequate sleep? Good luck, you know, I mean, and then I get into that sort of. It's like your food. If you're eating garbage, I'm like, have fun with that. I mean, okay, your pancreas, if you're drinking a bunch of sugar drinks, your pancreas has to react to that because there's no fibrous nature to bond that so. So, therefore it goes direct in your fat cells. Your fat cells then get too plump, they explode. One explodes sends a message to your brain can be foreign to your stem cells. Then you get 30 messages to go drink a bunch of sugar. Well, guess what? Now you're hooked and sugar six times, eight times, more addictive than cocaine. So the point is is you stop and think about it. You're like you're drug using at that moment and you're like, no, it's just Mountain Dew. I'm like, no, it's actually a problem. And then you have, and when insulin's released and you get tired.
Speaker 2:So the point is is depending on what you eat. You know, if you're carb loading and you're doing and you're not moving your body in any way, you're not burning that off, like if you're a swimmer and you're eating a bunch of pasta, sounds great, man, I don't care, that's great, but. But people tend to minimize that. They're like I'm going to eat out of convenience. Well, that's going to script your motivation in the long run. That's going to make you a low, low level function in some way, you know.
Speaker 2:So, to answer your question, and sorry, I mean, this is why I do I go, you know, but, but but if you to, because I would need hours to really go through this from a multi-systemic perspective. But if you think about it's like what's my food? What are, what am I? What's my past? What is my sleep?
Speaker 2:Wait, you know basic function, like I said, the squirrels, like if they're not sleeping, they're not out. You know stocking up acorns. You know what I'm saying. Like they're, they're, like I'm resting, right, and they do that. They do. You know we don't do that, we don't stop because anxiety kicks in. You know, um, was it? Sapolsky is the name? Um, there's a book called why zebras don't have ulcers and what it talks about is is our limbic system, our, our freakout, differs greatly from from that of zebras?
Speaker 2:Okay, now here's zebras. If, like a lion comes and starts, they're just grazing and lion starts chasing them. Zebras are running, you got. You know. Bobby and John are over here and they're running. They're running around. Oh man, he got john, oh, he got john. Oh, no, you know, and the zebra could, yeah, you know, bobby over here, he just goes over and starts grazing and he goes back to normal, right, yeah, let's say, let's say bobby's a girl, okay, so bobby's girl. And and the thing is, is bobby, literally the moment that the lion comes, menstruation stops. Okay, like, digestion stops, all these things like stop.
Speaker 2:From a physiological perspective, which also happens for humans, people don't realize that. Okay, the difference is is they shut it off immediately. We code it, hold it in that amygdala, I'm sorry, in that hippocampus, and the amygdala is like, I'll keep track of that, yeah, and then that that alters our trajectory. You see, it makes us in the future, if we like, if we see something in the, in the weeds you know there's a little tail moving or something like, oh, we're not going outside today, yeah, I'm not going to try that. You see what I mean.
Speaker 1:So a lot of these a lot of these people that are stuck right now. Paralysis, analysis paralysis is what we say all the time. Most likely what I'm hearing here is they had a lion attack them at some point between when they were born to when they decided they wanted to become a real estate investor for whatever the future looks like. So my guess is there's two things happening here. From what I'm hearing, you've got somebody who can envision a better future for themselves and put themselves in a future state and get excited about that. Enough to, and enough to start moving forward somewhat in the process, and then at some point, something from their, their hippocampus or their history says Ooh, there's a lion here.
Speaker 1:I remember back when I was 14 and I tried that. I tried to dance in this in this audition, and I got shut out and I was told I was no good and I was garbage, and so now I don't want that to happen to me. When I start real estate investing. I'm going to fail and then everybody's going to tell me I'm a loser something like that, am I correct?
Speaker 2:No, no, great summation. And sometimes that's subconscious, they don't. And we, we have a whole method that we elicit some of those memories and we we draw them out. But, but, but the problem is is when it is subconscious, we have subconscious defense mechanisms that kick in that and so we create busy work. You know, we create a problem, right, and I was. I was doing this with some clients, actually this week even, but last week I did it more, so I was having them right out.
Speaker 2:Here's a little freebie for you guys. So write out your goals for the day, for the week, for the month, for six months, for a year, for two years, for five years, right, okay, and I'd say write down 10, minimum of 10 goals, big goals that you want, all right. And people sit there and they do it for a while. It takes a little bit of time, and then I come back to them. I go, okay, where should we start? And they go all right. So today I'm going to. I go Nope, you fail, not relatively, cause, remember, you never fail. So and they go what? I go Nope, that's not where I want you to start. What do you mean? I said start it at five years. Why start at five years. It's reverse engineering. If you stop and think about it, if you know what your plan is five years from now and where you want to be on day one today, you may go. That's stupid, that's a waste of time. That does not align with what I want five years from now. And if you want to build something and most people that get into real estate there's personality, characteristics that I see and mentality, like a mindset that tends to happen, and most people that I talk to that get into real estate have really big dreams. They want to have financial freedom and they want to own a lot of properties, whether they're getting into flips or they're managing, you know, having rental properties and they want to be escalating from, you know, the hundred thousand flip you know, to 1.5, $3.5 million properties that they're turning over, right, and they want to have a name and kind of an empire in some capacity. And that's kind of what I've noticed and with no judgment, I'm just saying that's just what I've noticed.
Speaker 2:And the key to it is, if you have that grand disposition and then you think about day one and you're like how the hell is that related to that? And you go it's not, and I go right. So why are you doing it? And then you start creating a hierarchy in your head, which and then you start creating a hierarchy in your head which leads to a habituation, because the more you do it and you start realizing like I am wasting time, I'm doing something that is a form of avoidance, and I don't realize it. I don't even realize that I'm doing this. And when you start recognizing that you're at a crossroads, because you have a choice, because nobody's there except you, just you and your head, or if you're with life coach, you know. And so you're sitting there and you're like and some people want to go back. I call it going back in the cave.
Speaker 2:And so in philosophy there's there's the idea of what's called Plato's cave, and so basically, plato talked about how and I'll summarize it if you will it's kind of like we're all in this cave and we're shackled and and there's a fire behind us and we only know the images of things, like that's a tree, because we know this like outline, like this, you know, from fire behind us, right?
Speaker 2:That kind of idea. And what happens is is many people realize, they look down and they, they come to the recognition. I'm actually not shackled here, I'm free. And they walk out into the actual light and it's blinding and it's overwhelming. And they look up and they see this big green thing that looks like a triangle. And they don't even know what a triangle is, you know, because they're like, well, I don't know what it is. And they start coming to the recognition that's a tree. They're taught that's an actual tree. And what's interesting is there's this moment where many people go this is too much for me. I'm going back in the cave and they put themselves back on the wall, shackled.
Speaker 1:We say, back to egypt. The old christian mentality got freed from egypt. Then like, as they're going, they're going to the promised land and like, ah, why don't we just go back to egypt? Man, we had food. Yeah, we had to work a lot, you know they forget. Yeah, we had to work a lot, you know they forget. We get amnesia real quick. We forget the misery we were in the path of least resistance.
Speaker 2:And then there's a victim stance, and that gets into a whole other idea of do we assume a victim stance? And I talk about there's a thing and it's called transactional therapy, that it's called the drama triangle. So you have these three points and you have victim, persecutor, rescue or victim one who actually has been victimized. So there's a legitimate. That happens when people impose things on us. But then there's ones where we're kind of like we just assume that role. You know, okay, let me stay stuck in it, and that's more of what we're talking about here. Okay, just to just to clarify, no-transcript, and I don't mean that in a negative way. I'm saying I help people through that, you know.
Speaker 2:And then you got persecutor one who just kind of blows up and yells and you know, tears things down, makes fun of people. You know those types of things Just kind of. You know the Grinch, you know if you will, you know causing problems. And then you have the rescuer, the one that has to come in and save everybody else. What's interesting is, if you're the rescuer, you get your cup filled by taking care of other people in some way, but you're never really creating anything. You know, you're fixing things for them or you're staying on other people's victim stance. You see what I mean?
Speaker 2:Okay, so the point is is we can be any of these or all of these, right, and you can be none of them too, but if you have any of those roles, if you fulfill any of those roles victim persecutor, rescuer if you fulfill any of those roles, you're guaranteed as I said, it's called the drama triangle You're guaranteed to have drama in your life, and drama is a road block to the success that we're talking about. If you're redefining your life and you're on a trajectory towards building something, that life, whatever that life is Because, remember, it's not just you know, it's not just the real estate, it's am I healthy I, what you know? Am I taking care of myself? Is my family good? Do I? You know, great, I've sold all this and I did all this stuff, you know, and, and at what cost you?
Speaker 2:know, so it's a cost yeah yeah, you got, you got to factor that stuff in. You know, for example, I, I remember I set a financial goal for myself, um, because when I was outpatient I had a base plus productivity. That was the model that we had. And I remember I was, you know, I remember I crossed the six figures and and and then I was like I don't want to push it further, I want to do this. And so I started, um, I set this goal and it was really high goal and I remember it, the joy when I, when I crossed it, you know, I knew from a productivity I'm like like, okay, and I got this paycheck and it was kind of bonus sort of structure and I was so happy I was like, yes, I'm the man. That was awesome look what I did.
Speaker 2:Look at this look at this, look at this. And I remember thinking to myself that joy lasted less than 15 minutes, yeah. And I remember thinking how many daddy daughter, you know breakfast did I miss with you know, and. And how many you know soccer games from my family did I miss, you know, and you know so. So you stop and you think about it. It's like what, what do I really want? And when you're formulating those goals, if you're stuck in a victim stance, you're not going to get to there. You're not going to find balance. If you're formulating those goals, if you're stuck in a victim stance, you're not going to get to there. You're not going to find balance If you're persecuting and yelling, if you're yelling at your family, like do you not understand how busy I am? I need to sell this house, I need to get this, get this social media thing out there.
Speaker 1:So I've been guilty of that multiple times.
Speaker 2:Yeah, and when you do that and you're blowing up, you know you're just in a state of imbalance. But the key is is you're not. What's the point? You cross the finish line. Good job. Nobody's there, nobody cares yeah you know, and that's that's.
Speaker 2:That's one of the the key pieces that I try and explain to people. You know, and we we didn't address it, but I'm, I'm, I'm fighting, uh, stage three b colon cancer right now and when you go through, and I also, um, almost passed away a few years ago. So I've had, I've had, two near-death experiences. I've had multiple people that I love actually passed away in recent years from from cancer, and I took care of them through the process. It gives you a different scope and some people will dismiss at this point. They go oh okay, dude's been through a lot and he's, you know I got.
Speaker 2:No, you don't, you don't understand. It's enlightenment. It's literally, it's like what really matters and how and don't get me wrong, money still matters. I mean, you know I'm gonna take trips and like things and whatever. You know I need food, you know, and pay, pay for things, so, but it's putting that in perspective. That goes back to your original question is so what do you need? You need to understand what is my five year, what is my 50 year? For some of you young people, you know, yeah, because I'm not-year. For some of you young people, you know, yeah, because I'm not there. You know, I'm pushing 50, you know, and the reality is Legacy yeah.
Speaker 2:Yeah. And what's interesting is most people think legacy is a check, you know, or a trust fund, right, right. And I go, yeah, that's not how it works. My dad was very successful. Okay, don't get me wrong, I don't have that money, you know my mom's alive or whatever you know. But if that border passed on to me, that's great, that's wonderful, and and I remember my wife saying this when her father passed you know, she's like I could care less about money if I could have one more day just sitting with him, you know. And so you stop and think what is the legacy? The legacy is that you would rather choose one day with someone that you care about over financial security for the rest of your life or something. You know what I mean, because we're talking legacy money, you know some people are like I don't care, you know. And then you look at the impact, the trajectory, and not to be like a downer here, but I think it's important, you know. But if you don't solidify that, you've altered that trajectory, developmental trajectory of your children and their concept of what a father or a mother is Right and they become you.
Speaker 2:This is Dr Albert Bandura's social learning theory Monkey see, monkey do it's basically I will follow what you do. I'm going to behave like you. If you wake up in the morning and you're gone before the kids are up and you come home when they're in bed, that's what they think they're supposed to do. Yep, they're going to model that. Yeah, because there's an attachment, there's the disconnect and you could say but I provide all the money and don't get me wrong, there are situations that people need to do that in interim. There were times when I had low income, I was coming out of school and I'm out of school and you know, and I'm like I got to grind this right now. You know it's teaching night college, night classes, and I was. I'd be at the hospital from I don't know six in the morning and I get home at 11 o'clock at night and do it all over again, you know.
Speaker 1:I was just going to ask you. I was going to ask you about that, brad, actually, because I was. We have four, but at that time, I remember exactly what you just talked about. It was like I'm in this job and I need this job to be able to afford this house that we have and these kids and all of the things that we don't want to sacrifice right now. We don't want to give up this lifestyle here, but I had this future of like. I also don't want to have to have to work for these folks anymore.
Speaker 1:Not that I didn't like them. It was a great company that I worked for, it was great job. I just didn't want. I'm not. I'm very unemployable, so I didn't. I don't like working for other people, so I'm like it was driving me crazy to have to work for these people. So I said, hey, the future state of me doesn't want to be shackled to this job. In order to get there, though, I realized I'm going to have to sacrifice time with my kids, probably as they're growing up, for a period. Now, thankfully, my wife is very good at correcting me in a loving way.
Speaker 2:Mine's good. She's blunt, though. She will get it done. She's you know you need to change this, yeah, yeah so yeah, so there's there was.
Speaker 1:There came a point in our relationship where, uh, it was the like the goalpost kept moving right and so I had the period of time. So I think it's important for people to be aware of. Like those. I want to go back to circle, back to that fear-based person who hasn't started yet. Yeah to me and correct me if I'm wrong psychologically here, brad, or anything that I'm going to say. That's maybe not the best advice to give to somebody, but there may be a period for a couple of years where you do have to sacrifice all of the other things you love to do with your free time or the other hobbies you enjoy or those sort of things. If this is really important to you, if this is something where your future five-year goal person says, yes, I will do whatever it takes to get to here for a period of time, but be aware it becomes addicting, right. Like you start achieving these milestones and these things and the dopamine you mentioned it earlier Like I get a rush every time I get a deal.
Speaker 1:I'm like Ooh yeah, it feels good, right, it's that joy, that 15 minute joy I get, but that becomes addicting. And then I justify hey, kids, sorry, I have to do X, y, z when in reality, thankfully, the grinding I did early set us up financially successful for a long time. If I didn't work another day we would be okay, right. But I still justify sometimes and I have to be corrected and I have to be. I have to be aware that I can't let it get out of control. Where it starts to become something where now I'm sacrificing health or I'm sacrificing time with my kids or I'm sacrificing all these other things, that doesn't mean you have to never work again, I think right. Doesn't mean you have to give up your whole life and what you enjoy doing, if you you enjoy something. But there's a period of time and I'm glad you brought that up where maybe you do have to grind a little bit, you know.
Speaker 2:Well, I think you know there's there's a lot of validity to that and there's it's kind of think of it more like this. It's like there's the pocket, right, there's the pocket, then there's the outliers, right, that standard deviations away from where we really want to be. There may be times where you are doing that.
Speaker 2:And I have that you know it's like right now I'm going through um, you know I'm I'm going through treatments and and I'm doing different forms of treatments and some of them I'm like I could sacrifice that and my wife's like she's like that's not negotiable. You know she's like that's non-negotiable. You know she's like you're going to that and I'm like, okay, fair enough, I really need to do that. What I would say is it kind of comes down to this in those situations of initial infrastructure growth, meaning your family and your financial growth, I try to explain to a lot of people, especially before they're married, before they have kids, and so, speaking to those, those people that are watching, make sure that you're investing well, saving a lot and and and if you talk to a financial advisor, they tell you maybe 12%. I'm like, try to do 15 to 20, if you can, at least you know. And and if you do any, and trying to go into investment a little bit.
Speaker 2:And again, some people like, ah, the stock market fluctuated, that's fine, I'm not, I'm not your advisor, you know. But I would say, have some in there. You know, look at Roths and you know Roth IRAs and things of that nature. But because, because you have time and people understand that you have time for that to build and and because you also aren't going to have enough capital where you're going to be necessarily be able to go buy the house for yourself to just hold and you know what I mean like you're going to be flipping to build to get the money.
Speaker 2:Oh, we got, we got ways around that, brad yeah yeah yeah, we got ways around that yeah, and that's that's what I'm saying. So, and so the key to it is is figuring out how do you do those things. That's where your knowledge base comes in right and you teach that. The flip side where I'm coming from is is you utilize time. Now, getting back to your original point, it goes into quality time versus quantity, and so when you're bringing yourself, you bring your best self.
Speaker 2:I used to come home from the hospital and, granted, I worked severe trauma, okay, like I worked severe trauma cases, all right, and people that did you know it was basically, you know, either you killed themselves or tried to kill someone else or were going to kill somebody else, you know, or full blown psychotic, and I was assaulted every day. Every day, I wasn't like I was assaulted by someone, and, and sometimes multiple times a day, and and well, that's probably an exaggeration, not every day, but I mean significantly. So it's being recorded. I need to speak truth here. But, but, but what I would say is I come home and at one point, when I made a transition, at one point, my wife said to me you know, they get the best of you and we get the leftover.
Speaker 1:I've heard that one in my house before, yeah.
Speaker 2:Yeah, and I thought about it. And what's interesting is is there's a natural reaction of like anger and there's justification. Yeah, yeah, we create justification for that because we're like do you understand what I'm doing? I'm working hard for you, you're doing this, we're doing you went to target and you spent that money. And then we get into these fights about stuff and you're like what am I doing? This is a person that I love. Like it's funny, because I often tell people I'm like if all of a sudden, in the midst of that, anymore I'm not going to be like ha serves you right?
Speaker 2:That's ridiculous. You have to recognize what really matters. I'm guilty of this right now. I don't want to preach through hypocrisy here. The reality is, it's understanding, it's this constant checks and balance of what am I doing? How am I taking care of myself? Am I bringing the best version of myself? You know, and and and knowing. That comes from an internal awareness of where's my stress level. You know um. You know shameless point because I'm not affiliated but I use the aura ring, um, which gives you biofeedback. Some people use the apple watch, you know, for biofeedback, but it monitors. Yeah, yeah, there are some.
Speaker 2:You know samsung, all the different ones, and what's interesting, is so I watch, you know, for biofeedback, but it monitors, yeah, yeah, there are some, you know, samsung, all the different ones. And what's interesting is is so I check that you know. And then I have cheat codes, you know, for things. I have like sound wave stuff that I do, and and and. Back in the day I used to be like, oh, that's ridiculous, that doesn't work. I'm like, yeah, I got hard data work, you know, and and and. So you know, the key is that you have to catch. See, these are still things that were hidden in the bottom of the trunk.
Speaker 2:Yes, and so if you're reactive that way and you can't turn it off, yeah, we're putting our finger on the nerve, you know. You go, that's, that's it, because, remember, we're not zebras, we're still holding on to it. Yeah, and you're like that lion chased you 25 years ago. And I go, yeah, I know, but he could, he could be right there, yeah, and we go on this false justification, yeah, yeah, false pretense, and. And we continue. And then we go validate my pain. What, what are you doing? You're taking a victim stance and that's, and that's it. People are not gonna like hearing this part. That's good, that's what that's what you need to hear yep.
Speaker 2:The reality is you're like, if you're, if you're sitting there trying to preach about something, when, like you know, your kids, like, want something, you know once your attention and you scream at your kid, that's on you. I don't care and I'm guilty of that, you know that's on you. And and the reality is is you can sit in and create discussion and be like, okay, or you stop, you stop doing what you're doing for a second and be like, okay, what do you need? Yeah, you know, because if your kid walked in bleeding, you'd stop whatever the hell you're doing, right, but we minimize it cognitively. We minimize whatever that need is in that moment to prioritize.
Speaker 2:The other thing, don't get me wrong, if you're in the midst of a deal, like right now, if my kid walked in, one of my kids walked in as we're talking, granted, they're, you know, teenage in college, and I wouldn't necessarily. And if they're bleeding, I'd be like, dude, gotta go. Yeah, sorry, I know you're, I know you're recording, but but but if they just walked in, like you know, hey, can you make me Mac and cheese or something, which, first of all, I'd be like I'm never feeding you Mac and cheese Cause that's terrible for you anyway, but it's a poor example. But but my the original point, there is a need for professionalism and this isn't just like Kumbaya and just love everybody and ignore what needs to be done.
Speaker 2:You got to work hard and when you get into it you got to understand you have to grind at times and you do. You have to build, because if you want it, you have to build. You have to commit to that. Yeah, simultaneously, when you're on it's, think of it this way it's almost like lights, camera action. If you're on at work, then you're working, you're in front of the camera, and if you're on at home and camera one, camera two, camera two's on, you switch.
Speaker 1:Yeah, Be where your boots are. Be where your boots are Right, Exactly. Yeah, that's exactly it. I was just listening to another podcast and we got to wrap here. Brad, I know you're a busy guy and you got to get. You got a lot going on so I don't want to keep you all day to make a couple points here.
Speaker 1:The other podcast I was listening to is one of the guys on there super successful in all areas. I mean balance. I'm like this dude has got balance right. You know, home kids built and sold several companies, all those kinds of things Right. But he talked about how the the one key ingredient he noticed that most successful people have is they want it bad enough, Right, and so those structure, they'll do what. Like. If I say, hey, go do this, yes, I'll do that. Yes, Whatever coach you have been there before me, I will do that Right. I think that's important. So one of the key takeaways also that I got from this today, Brad, is awareness has been a theme throughout this whole conversation. So if you're listening to this and you take one thing away, I think one of the most important things is have awareness, have awareness.
Speaker 2:I would agree. I mean, I think you know there was there was a push for the idea of mindfulness practice. You know, and and don't get me wrong I've studied, I've literally studied Richie Dr Richie Davidson's work with the Tibetan monks and from neuromeditative, like I've literally duped up you know eeg work, where you literally put up an eeg on someone monitor and and you're looking at if they're meditating or not. And yeah, I've literally done that right. And and then I've also studied people like john cabot zinn and I've encouraged people to check him out mindfulness-based stress reduction and you know this is from the 70s on, you know, and someone's kind of a buddhist philosophy, and again, secular buddhism, not saying religious based, you know, basically just kind of teachings of mindfulness practice.
Speaker 2:Um, we're so fast paced and we're so conditioned for dopamine hits, which is the primary chemical for motivation, that we're overworking those circuits through social media. That's every time you scroll, every time you get a ding, every time you're doing that. If you're addicted to that, you know, and you have a brain that's predisposed for that too, because some people are more so, you know, that's where you get into the ideas of adhd and things, and that's a whole nother podcast, um, but the point is is, if you're working that circuitry over and over, you're going to choose that drug. You're going to choose that versus follow-through. You know you can get addicted to to social media, you can get addicted to learning, you can get addicted to a ton of stuff, right.
Speaker 2:But the key to it is is from a mindfulness-based perspective. It's can I shut all that out and just be in my body? Can I go back to center? Can I be present? And there's some people where I sit and teach them Like they'll walk in and I can. It's like I can touch the hood and feel you know, okay, the engine's really hot, yet you know, and I, just by looking at him, and I'm like I want you to just stare at that dot on the wall.
Speaker 1:You had me do that. Yeah, what you had me, you had me do that. One of the first sessions that we did you was staring and breathing and how did you, how did you feel about it? I felt so uncomfortable.
Speaker 2:Right.
Speaker 1:Incredibly uncomfortable.
Speaker 2:Yeah, how do you feel about it now, as you practiced it? Yeah, I loved it.
Speaker 1:Actually, it became part of a. It's something that awareness. As we're talking, I'm like, shoot, I got to get back to doing that, cause that was really good. It was five minutes and I was like, oh, five minutes. I remember the first time you had me do it I was like this is the longest five minutes of my life. Can we get this over with? How? How, when is this done? My mind was just like. And then the second time I did it, I was like wow, like five minutes went so fast. I just set an alarm on my phone and I was like that was five minutes. Whoa, that was super fast. And I was just repeating you know mantras in my head of like you know positive affirmation type stuff and it was like so good. And I felt so good afterwards and I was like this is great.
Speaker 2:Along those lines and it's something that I've used for for decades with people, is this you know Along those lines and it's something that I've used for decades with people and other people. It's funny because I've come across it too, so I've probably learned it somewhere along the way. But it's kind of like your body's a Ferrari, right, you have to understand, you have to know how to care for that appropriately, because if you're on the Autobahn and you're just dropping the hammer all the way, something's going to happen You're going to overheat, your tire's going to blow, you're going to overheat, your tires going to blow, you're going to run out of gas, whatever it is right. So the key is is you have to take care of, even though you're a well like a beautiful, amazing machine. You've got to understand what do I need to take care of? That starts by paying attention to it yeah you know?
Speaker 2:in other words, are there alarms going off or do you just need to know? Like I've got a classic car? You know, and I'm like you know, I told my wife at one point I'm like you can't go by that gas gauge. I'm like this is not reliable, you know, I'm like you need to go put it in. You need to know what you're doing, how far you're driving it you know, and that's kind of the idea.
Speaker 2:Know how you're driving your vehicle, know yourself to go into that. And sometimes we're so addicted to dropping the hammer and just full throttle because we perceive that as success. We misperceive busyness as success and value. We have an inflated sense of self. The more busy we are, I can fill my schedule with a bunch of meaningless stuff Plenty, plenty. And the reality is is that aligned with my five-year goals? No, and I've watched my wife call me out at times. She's like why are you doing it? It's like picking up sticks and putting them in another pile over here and then picking up all the pile and putting it over there. What are you doing?
Speaker 1:make some, you're getting nowhere we call them, we call them needle movers, and and when we're coaching people, we say what are your needle movers, what are the things that are actually going to be important? And then are you, how much time are you focused on those items? So last question for you before we get to a little fun question yeah, uh, for that person we circle back to the person. We first introduced the fear-based person analysis, paralysis. Want to do it, can't do it, based on the junk in the trunk, right, would you say? Something that could potentially be a needle mover for them is sitting down and starting with their five-year goal and starting to work backwards. Could that potentially be the catalyst that allows them to start focusing on taking some of those action steps today that are going to move them closer to that five-year goal?
Speaker 2:Yeah, yeah, very, very much. So. I mean, I think, doing that coupled with understanding the trunk. So it's basically where do I want to be, where am I at? And those are two different exercises. They're two different exercises completely and truly, because you're looking at idealistic for the one, for the five-year and reverse engineering. You're looking at what do I want it to look like? Oh, I forgot to tell you, by the way, a year from now it's going to change. Yeah, because as you start taking steps, you realize I don't really want that. What I thought I wanted I don't want.
Speaker 2:You'll find that in life for the, the younger people, you'll find that I thought my life was going to be a certain way. I thought I was going to be living in a certain place. I was offered a position to run like a whole facility, uh, in milwaukee area. I thought, for sure, that's, I'd be doing that. I, I thought I would have. Anyway, long story, you know, I thought I would have been doing all these other things and none of it's happening that way and you have to let there be room for it. You know, um, and you have to all understand things. Things fall apart. Uh, pemma shidron, american buddhist, nun again, same with secular here, not religious space, but but for the discussion purposes of discussion, it's. She says. You know she has a book called um, things fall apart. And when she says things fall apart, they come back together again. They fall apart again. You have to let there be room for it all to happen, you know. And so so I, to answer your question again, I would say it's, it's that five years. A great exercise, to start with. The next one is what's in my trunk. You know what's what's really there, what needs to go? And then just mindful practice. Mindfulness practice on a daily basis. Look, you know, just sitting and paying attention to what do you do for a week? What is your day Literally Like if you're going to look.
Speaker 2:You know, we had these people that realized, you know there was a writer's strike that led to all of these like voyeuristic television shows, you know. Survivor, you know, like all these, you know, and the Kardashians and stuff, because they had no writers. So they're like I don't know, let's just follow people around with cameras. And that became our norm because people like I want to watch that. I want to if you're sitting watching. That we've done. We've done marketing stuff, we've done advertising. You know, I we were in a commercial for Wisconsin Dells once. I'm going down the slide with with this family or like this ride with a family. It's like me and Elliot, my son, and like this woman I don't know and some other kid and they're like that's my family and then it carries with some other guy. I'm like this isn't real. You know what, what?
Speaker 2:is real and and so. So when you're looking at it's like what's real, what's actually happening, pay attention to my life as though I'm watching it from film awareness. Yeah, and then go. What did I do this week, like? How much time did I waste? What was, was that good? And sometimes downtime, just sitting watching tv or just just chilling, hanging out with people, and so, yeah, that, yeah, that can re re. You know, build for you. So I'm not saying you have to be on all the time and constantly be building yourself, cause that's also that. That's ridiculous. And I think there's a and the self-help industries. You know, I think there's this misperception. That's that's, it's a, it's a bill. You know, selling false goods. You know it's like that's not true.
Speaker 1:That's not how everybody, we have ups and downs and we have moods and yeah, well, social media is, uh, I think, a big robber of attention and awareness. I mean you just it's just a huge distraction. I've cut most of it out, uh, in the last year. Uh, there's a guy in fact right now I wouldn't know if you commented on my facebook post. I have a guy on our team that runs it. I have no no idea. Once in a week we might review it. And then it's interesting because we'll do it maybe once a week We'll go through all the notifications and all that stuff and I'm like, wow, we did that in 10 minutes and I didn't miss Jack squat. Awesome, I can get back on with my day. I found so much time that I didn't know I was missing by removing that stuff.
Speaker 2:I tend to say this to people you live in a technological society that continues to evolve, so we have to respect the technology itself, because some other people are consuming it on a high level and that's where they get most of their information in some capacity. Therefore, having a presence is valuable, simultaneously being a slave to the presence, yes or delving into your own presence, which leads down this is caveat to to you then becoming a consumer of other people's stuff. And now you fell down the hill.
Speaker 1:That's the problem, yeah yeah, and I think my personality type is more susceptible to get sucked into that stuff too, where I'm just, yeah, it's the dopamine hit man. So cutting it out has been has been good for me. I'm not saying and there's a cost to everything, Like we talked about. The cost is I'm not nearly as productive on some things business-wise as I was. I use social media a lot when I was actively using it for business purposes, but when you get your phone and it's you know if you have an iPhone I don't know what Android users, but it tells you how many hours you're on there. You bring awareness to that. Ooh, that's, and then you go. Man, could I have spent that time working on actually achieving my five-year goal or spending this with my kids, or whatever. Anyway, we could probably do a whole nother podcast.
Speaker 2:Well last last comment on that though is is if you go back to great great grandparents, they used to sit, they work all day and then sit on the porch at night, you know, and just on a rocking chair and look out and they'd enjoy a sunset, you know. Or they'd enjoy watching their kids sit and play in front of the radio program. You know what I mean. And so the point is is we have to stop and think what do we consume? And then, you know, I love Michael Pollan has a book called Food Rules and he was a columnist for the New York times and I love it. You know, he talks about even the food. If your great great grandparents didn't know, like, what a go-gurt is, if you presented it to them, don't eat it, you know. And so you think about these things, about kind of going back to the old school mentality of how do we live and function and how do we, how are we spending our time? There's there's, there's gold in that. Yeah, for sure, for sure.
Speaker 1:Brad, this has been awesome. We have so much again. I knew we would run long, because we always we always seem to have great conversation. Yeah, Well, it's great stuff, man. I know there's there's a bunch of other episodes we could probably peel off of here and get you back on, so I would love to do that sometime in the future here. Last question we always do is kind of a fun question what is your favorite Wisconsin tradition or favorite place in Wisconsin to spend time?
Speaker 2:Oh, favorite Okay, Um, I don't think I have a Wisconsin tradition, okay, so I'm going to skip that. One favorite place. Um, I would say one of my favorite places, uh, is a sister band or county because, um, we have uh family, uh had a place there and we spent, like my kids, literally after they were born. They that's where they went, right away, you know, and so it was family. It was family and I have so many fun memories and safety and security and joy and and laughter and and just connection with so many people and and beautiful nature and and literally just kind of having for me spiritual moments and and um, and so that's what I would. I would say it's, it's uh, probably, probably being there, and what's interesting is is, if I think about it more, I suppose it's not even the location, it's, it's just family, so whatever family.
Speaker 1:Yeah, nice man, beautiful, beautiful, I love it. Well, I moved up here a few years ago in the fish Creek and, yeah, the nature part I can relate to a lot. It brings a lot of peace and a lot of joy just being out, with state parks all over the place, hiking trails everywhere, I mean that bluffs and all that, yeah, yeah, that's great, that's great, brad, if somebody wants to get coaching with you.
Speaker 1:Like you know, we covered a lot of things can't possibly cover. I mean, I've been working with you now for several months and I know it's made a huge difference for me. What's the best way for somebody to get in touch with you if they wanted to inquire about maybe working with you on some level?
Speaker 2:Yeah, so simplycarycom is our website and there's a subcategory there, kind of work with Brad. So there's a self-assessment that you complete on there. There's a link on the website for that. You do that, it just gets automatically sent to an email for me and then I get in touch with you. That's, that's how simple it is. So perfect.
Speaker 1:I'll put that on. I'll put that on the description in the show, in the show description here. So if anybody's listening they want to do that, just go to the description that we'll post and get in touch with Brad. I a 6X return on your investment. If you're thinking about getting into real estate investing, that's a hell of a return, right? I mean, there's not a lot of deals out there right now that you could buy. We're going to get a 6X return that quickly.
Speaker 1:So, brad, appreciate you, man. I know we went a little long. I appreciate you taking that time to drop so many nuggets of value on the audience here. I think this is going to be one of our most listened to and downloaded episodes so far. So if you guys are enjoying the show again, share it. That helps us out the most. If you want to have a conversation with somebody about hey, I am that person that's in fear, right, and I'm not ready to work with somebody like Brad yet, but I want to get some strategy or some more of the mechanics of real estate investing in general, just go to our website, wisconsindiscountpropertiescom, fill out the contact us form and somebody from our team will reach out and start working with you on helping you achieve, hopefully, your five-year target, or whatever your goal, is in front of you right now. So, brad, appreciate you again. Man, this has been awesome, and thank you all for tuning in. We'll see you on the next episode.
